The release of Allu Arjun starrer was mismanaged. The show at many places did not start as scheduled at 11.oo am. The print arrived almost an hour late at 12.00 noon at Tivoli theatre in Secunderabad. To make matters worse, the reels was the second reel. So the management flashed a notice saying that the film will begin with the second reel and the first reel would be shown in the end. But the second reel needed abruptly and there was no sign of the third reel. The show was once aging stopped for another one hour. This time, all the reels finally reached the theatres and the morning show of the film finally commenced two hours late at 1.00 in the afternoon!